7 Apps That are Crushing Content Marketing

One question that I get frequently is: "Does content marketing work for apps?" My answer is always: "That depends." In this post,...

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5 Simple Ways to Reduce Your Facebook Ads Cost for App Installs

I'm sure that you have seen the data out there about how effective Facebook ads are. Here's a post that we shared...

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Slack Messaging: The Guide for App Marketers

I think that most people would agree that Slack is something that you understand the value of, as soon as you start...

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5 Examples of App Videos That are Better Than Great Screenshots

You may intuitively believe that app promo/preview videos on the app stores are probably better than screenshots. We certainly feel that way...but...

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5 Fun Strategies for Marketing Apps in a Boring Category

Yeah, we agree with you. Your app is not boring. We love seeing app developers create apps that entertain, help people connect...

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How to Record a Video of Your Screen on Android

If you have been looking for a video screen recorder for Android, you have come to the right place. In this post...

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YouTube Video Marketing Strategy: Reach More Internet Users and Lower Ad Costs

Yes, these may seem like fantastic numbers, but we assure you, there is evidence to back this up. Of course, keep in...

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Which Mobile Ad Format is Best? Here’s What the Data Says

It can be tough to figure out which mobile ad format to tackle first. Do you try one at a time, or...

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5 Easy Ways to Steadily Grow Your App Marketing Email List

In our increasingly "mobile first" world, it can be easy to forget about email marketing. But the fact is that email is...

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