How to increase conversion by getting your app store videos right

Getting an App Preview video (iOS) or Play Store Video (Google Play) right is a challenge. But it's critical for App Store Optimization...

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How to Capture and Record an iPhone or iPad Screen Video?

Since 2012, things have changed quite a lot when it comes to recording your iPhone or iPad screens. The most known option...

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5 Examples of App Videos That are Better Than Great Screenshots

You may intuitively believe that app promo and preview videos on the app stores are probably better than screenshots. We certainly feel...

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How to Record a Video of Your Screen on Android

If you have been looking for a video screen recorder for Android, you have come to the right place. In this post...

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YouTube Video Marketing Strategy: Reach More Internet Users and Lower Ad Costs

Yes, these may seem like fantastic numbers, but we assure you, there is evidence to back this up. Of course, keep in...

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App Previews (video on the iOS App Store): thoughts and tips

[su_note]This is an opinion piece on App Previews, right after their announcement at the WWDC14. For an up-to-date post on App Previews,...

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The Ultimate Guide to Using Video for App Marketing

So you’re creating a promo video for your app or a game trailer produced. You know why you’re doing it: if a...

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[Infographic] App Websites and App Trailer Videos in Top 100 Paid iOS Apps

With more than 700,000 apps on the App Store, being noticed is getting tough. It’s now often said that the development part...

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