GET BETTER CREATIVES
TO IMPROVE YOUR APP CAMPAIGNS’ PERFORMANCE
Work with a Google preferred app creative partner and get best-in-class creative assets for your App campaigns (UAC).
for Google App campaigns
Initial image assets
We like to first create different image assets in a specific ratio or two. These initial image assets can be variations around one concepts/theme or have completely different creative directions.
We then produce your favorite ones in the most common aspect ratios (cf. a few of them in the visual above) for App campaigns so you can maximize your reach across the entire Google ecosystem.
How it Works
Data insights driving creative production
1. Existing Assets analysis
We first do a quick initial call to better understand your context and goals. If you’re already running App campaigns we take a look at your creative report to understand the assets you’re currently using.
2. Creative Assets Proposal
Based on your creative report, our expertise and a competitive analysis we put together a free proposal for creative assets across the spectrum of Google’s app formats (including several concepts/scripts for video assets) and aspect ratios. No commitment needed.
3. Creative assets production
We create the image and video assets you decide to move forward with. We make sure we’re on the same page regarding the main elements of your assets and get to work so we can go from words on a page to best-in-class creative assets!
4. Analysis & new concepts
As you’re running App campaigns with the new assets, we go through your creative asset reporting so we can optimize your App campaigns. We define a new proposal for iterations on what works best and new creative concepts to explore.
Interested? Discuss with one of our
project managers and get a proposal!