The Boost
Mobile growth and creatives

App Store Optimization (ASO): App Name, Subtitle and Keywords [3.0]
This is a guest post on ASO by Laurie Galazzo, CMO at AppTweak ASO Tool. UPDATE: July 8, 2019 Your app is...
How to Optimize Your Google Play Store App Details Page
This is a guest post by Daniel Peris, CEO of TheTool. There are tons of content about ASO in the Internet and...
An In-Depth Analysis of iOS 6 App Store Optimization
If you don't want to be left out, you have to adapt. Everyone is talking about the iPhone 5 and iOS 6...
The App Developer’s App Store Optimization Cheat Sheets [PDF]
Updated: September 23, 2016 When I started paying close attention to SEO several years ago, I discovered a great resource on Moz called The...