App Store Optimization (ASO)

The Essential App Store Optimization Resources List – An ASO must-have

This resources list gives you the best links on content relating to App Store Optimization, in an easy format. A must-bookmark resource!

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The Complete Guide to Choosing Google Play ASO Keywords

Choosing Google Play app keywords for the first time can be a little daunting. So many questions...so little time. Will you make…

How to A/B Test App Preview Videos vs Screenshots Without an Update

If your app is doing really well in organic search, you are probably reluctant to mess with what is working. We totally…

How To Brainstorm Keywords For Your App

Guest post by Evaldo Rossi (WordData). App Discovery is one of the biggest issues the App Store has. iOS 8 kind of tried…

How to Localize Your App to Get More Users

Guest post by Olivier Verdin (AppTweak). The Apple App Store is now present in more than 150 countries and in 40 languages.…

An In-Depth Analysis of iOS 6 App Store Optimization

If you don't want to be left out, you have to adapt. Everyone is talking about the iPhone 5 and iOS 6…

The App Developer’s App Store Optimization Cheat Sheets [PDF]

Updated: September 23, 2016 When I started paying close attention to SEO several years ago, I discovered a great resource on Moz called The…

App Store Optimization (ASO): Improve Your App Ratings

Your app ratings are an important part of the App Store Optimization process. When browsing or searching for apps, the first contact…

App Store Optimization (ASO): Improve Your App Description

In terms of optimizing your App Store listings (ASO) we already talked about how to choose your app name and keywords for…