Learn how to make the best of your User Acquisition campaigns and leverage your creatives to boost your app's growth
Category - User Acquisition Campaigns
Growing right alongside UGC trends is influencer marketing. Mobile games especially are a great terrain for influencer marketing. With users and gamers…
With 2023 just around the corner, it’s time to think about the next big marketing trends for apps and mobile games. The…
TikTok’s success looks unstoppable. With a growing number of downloads and regular users, the video app grew so much that its direct…
The rise of social media platforms and their increased power over culture bred the latest app marketing trend: UGC (User Generated Content).…
TikTok’s success has swept through the app world. The app stood at the top of the most downloaded apps in both the…
While privacy is setting up to be the topic of the decade, the social network clearly positioned itself against Apple’s latest privacy…
Apple’s ATT threw a wrench in every app marketers plan for 2021. Will 2022 be the same for Google? Probably not. It’s…
Your app is ready to hit the market, your ASO game is on fleek: you only need to get started on your…
With Apple’s ATT now being in full swing and Google’s third-party cookie deprecation looming on the horizon, the ad ecosystem is starting…