The Boost

Mobile growth and creatives

App Monetization: How to Choose the Best In-App Video Ad Network

If you would like to get a video that is optimize for ad networks like the ones below, check out our video...

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5 Examples of App Videos That are Better Than Great Screenshots

You may intuitively believe that app promo and preview videos on the app stores are probably better than screenshots. We certainly feel...

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YouTube Video Marketing Strategy: Reach More Internet Users and Lower Ad Costs

Yes, these may seem like fantastic numbers, but we assure you, there is evidence to back this up. Of course, keep in...

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Which Mobile Ad Format is Best? Here’s What the Data Says

It can be tough to figure out which mobile ad format to tackle first. Do you try one at a time, or...

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How to Make Your First Apple TV App Preview Video Epic

The Apple TV App Preview Video is finally here and it is an exciting opportunity for you to show off your app....

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How to A/B Test App Preview Videos vs Screenshots Without an Update

If your app is doing really well in organic search, you are probably reluctant to mess with what is working. We totally...

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The Complete Guide to Marketing Your App on YouTube

YouTube has been around since 2005, but many companies have not taken full advantage of the platform for marketing. It's unfortunate because...

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