The latest App Store ASO news ⎮ Fall 2021

Are you up to date with all the latest App Store news? Even though we’re still waiting for Product Page Optimization and…

A recap of Google’s Android Dev Summit 2021

Google hosted the 2021 edition of its Android Dev Summit on the 27th and 28th of October. This year’s theme was Excellent…

How to upload your localized assets on the App Store

Localization is a key element of ASO. But now that you’ve prepared all your localized assets, where should you go from there?…

How to add localized assets on the Play Store

Localization is a key element of ASO. But now that you’ve prepared all your localized assets, where should you go from there?…

Mobile video monthly #17 – October 2021 – Lots of news for the App Store and the Play Store, Instagram gives you more insights but says goodbye to IGTV

October was a really busy month. Apple, Google, and Samsung held events to introduce new products, and both the Play Store and…

Why you should localize your app’s listing page creatives

Localization is often an underrated tool of App Store Optimization. However, making sure that your listing page is easily accessible and understandable…

How to mix holiday marketing and seasonal ASO?

This is a guest post by Irina Heinz from Checkaso Seasonal ASO is an additional way to boost app traffic. It helps…

Epic vs Apple: what happened and what does it mean for developers?

In August 2020, Epic filed a lawsuit against Apple after they removed Fortnite (Epic’s game) from the App Store. 9 months later,…

How to advertise your app on Instagram Reels

2022 is getting closer and TikTok is undisputedly reigning as the top social media app. The app even dethroned Facebook as the…