The Boost

Mobile growth and creatives

Performance marketing is moving to a more algorithmic and AI-based approach. This is true for several ad networks, and even more for...

We’re back with another Mobile Video Monthly, where we discuss the changes and trends regarding video in the mobile app space. It...

We’re back with a new Mobile Video Monthly, the series where we discuss the biggest news, finding, changes and trends regarding video...

It’s (almost) Valentine’s day! So we figured it would be good for this fourth post of our ad creative series to take...

Here is another Mobile Video Monthly, where we discuss the changes and trends regarding video in the mobile app space. This can...

We’ve been writing quite extensively about App Preview guidelines and best practices. A LOT of games have a video on their iOS...