The Boost

Mobile growth and creatives

Mobile Video Monthly #22 – March 2022

Spring is finally here, flowers are blooming and Google and Apple are gearing up for the European Union’s DMA. Third-party payment in...

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The App Marketing Snack with Simon Thillay, Head of ASO at AppTweak ⎮ Episode 6

Let's talk about the secrets to ASO with this episode's guest: Simon Thillay from AppTweak. He shares his best tips with us...

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Facebook bets on privacy and remodels its ad system

While privacy is setting up to be the topic of the decade, the social network clearly positioned itself against Apple’s latest privacy...

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Why your mobile game needs high-quality creatives

When marketing a mobile game, you can’t bypass video assets, users will expect it, whether directly on your game’s listing page or...

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The App Marketing Snack with Jeremy Widdowson, Performance Marketing Manager at Rovio ⎮ Episode 5

Let's talk about marketing a branded mobile game and the importance of creatives (and being bold with your strategies) with this episode's...

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Google’s Privacy Sandbox is coming to Android, what does it mean?

Apple’s ATT threw a wrench in every app marketers plan for 2021. Will 2022 be the same for Google? Probably not. It’s...

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Mobile Video Monthly #21 – February 2022

Last month the world was shaken by the still ongoing invasion of Ukraine. Apptamin stands in solidarity with Ukrainians, so does the...

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The App Marketing Snack with Gabriel Machuret, ASO Consultant & Trainer ⎮ Episode 4

In this week's episode we're talking about the keys to a great ASO strategy with Gabriel Machuret, ASO Consultant and trainer. Dive...

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5 tips to help you plan the best ad strategy for your app

Your app is ready to hit the market, your ASO game is on fleek: you only need to get started on your...

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