The Boost
Mobile growth and creatives
Why Snapchat ads might be perfect to advertise your app
Snapchat ads are fairly new, while Facebook ads or even Instagram ads have had quite a lot of success for mobile app install...
Top 3 Videos on Mobile Growth #2: November 2016
This is the second post of this "Top 3 videos on mobile growth" series. You can find the first post here (October's videos)....
Instagram feed video ads for app install campaigns – best practices and examples
With Instagram ads Facebook has been offering an incredible platform to advertisers. And you can just use Facebook Ads manager to get...
Top 3 Videos on Mobile Growth #1: October 2016
The best videos on mobile growth from October. Get insights on games monetisation trends, user acquisition strategy and virality.
Why you should consider Instagram ads for your mobile app install campaigns
By acquiring Instagram and introducing Instagram ads in its news feed about 3 years later, Facebook found another place to replicate its...
How to increase conversion by getting your app store videos right
Getting an App Preview video (iOS) or Play Store Video (Google Play) right is a challenge. But it's critical for App Store Optimization...
6 Examples for How to Engage Your Mobile Users
This is a guest post from Todd Patton at Branch. Engagement noun en·gage·ment: emotional involvement or commitment This definition of engagement is...
Strategies for a Successful Virtual Reality Mobile App
This is a guest post from Molly Robinson at Apptopia. There are 815 virtual reality mobile apps from 571 unique publishers in...
