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The Boost

Apptamin blog

The Boost is the place to go and get all the latest ASO news. Our collection of articles is a trove of app marketing tips, growth insights, and key industry changes.

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Mobile Video Monthly #36 - June 2023

Interviews - The App Marketing Snack

Interviews - The App Marketing Snack

Making UA creatives for a photo editing app with Alessandro Rizzo, PhotoRoom ⎮ The App Marketing Snack #24

Overcoming marketing challenges with Jessica Gotti, Paired ⎮ App Marketing Snack #23

Setting the right goals for your growth strategy with Lisa Kennelly ⎮ The App Marketing Snack #22

​Why ASO should be part of a broader marketing strategy with Giulia Pianelli⎮ App Marketing Snack #21

Secrets to mobile games marketing with Akseli Virtanen, Traplight Games⎮The App Marketing Snack #20

Creating visual assets for a mobile game with Karyna Mykytiuk, Colossi Games⎮App Marketing Snack #19

How to start an influencer campaign for your mobile game with Marion Balinoff⎮App Marketing Snack #18

ASO tips you need to know with Artiom Tzaczuk, ASO Specialist for Onde ⎮ The App Marketing Snack #17

Why ASO should come before UA with Elena Wibmer, App Radar ⎮ The App Marketing Snack #16

Figuring out the best keyword for your app with Elizabet K, Asodesk⎮The App Marketing Snack #15

Why you should localize your ASO strategy with Nika Grigoreva, Ada Health ⎮ App Marketing Snack #14

ASO secrets with Steve P. Young, Founder of App Masters ⎮ The App Marketing Snack #13

How to make a good mobile game video ad with Jamora Crawford, Voodoo ⎮ The App Marketing Snack #12

Growth strategy for mobile games with Milan Strba from SuperScale ⎮ The App Marketing Snack #11

ASO tips for mobile games with Iris de Vries, ASO Manager at Bagelcode ⎮ The App Marketing Snack #10

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User Acquisition Campaigns

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Recent articles

Mobile Video Monthly #28 – September 2022

September is the month of summer ends, colder evenings, and the yearly Apple event! What did this month have in store for…

How to start an influencer campaign for your mobile game with Marion Balinoff⎮App Marketing Snack #18

In this latest App Marketing Snack episode, Marion Balinoff, Influencer Marketing Consultant tells us her secret about what makes a great influencer…

A dive into UGC (and UGC-like) video ads, the latest app marketing trend

The rise of social media platforms and their increased power over culture bred the latest app marketing trend: UGC (User Generated Content).…

How a good first impression can boost your conversions

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Engage, Retain, Earn: Growth Strategy for Game Apps [Based on Data]

This is a guest post by Pushwoosh According to the most recent Pushwoosh research, game apps can make a quantum leap in…

How to best use gamer motivation to level up your mobile game’s creative assets

If you’re currently trying to promote a mobile game, you might want to look into gamer motivations. They can help you better…

ASO tips you need to know with Artiom Tzaczuk, ASO Specialist for Onde ⎮ The App Marketing Snack #17

Artiom Tzaczuk shares his experience as an ASO Specialist, including his top 3 tips to make the best ASO strategy you can…

Mobile Video Monthly #27 – August 2022

Summer is coming to an end but the industry did not take any time off. The time for our monthly recap has…

Merge Mansion and Grandma’s secrets, why is it so effective⎮ Case Study

For this case study, we’re diving into the Merge Mansion phenomenon. You’ve surely seen the video ads around, with a cryptic grandmother…

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