The Boost

Mobile growth and creatives

Top 3 Videos on Mobile Growth #3: December 2016

The best videos on mobile growth from December. Video ad monetization, influencer marketing and how to maintain a profitable user acquisition strategy.

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Snapchat video ads: how to create the best app install creatives

Given how fast Snapchat has been growing, everybody knew that Snapchat ads would come. Snapchat is a fun platform used heavily by...

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Why Snapchat ads might be perfect to advertise your app

Snapchat ads are fairly new, while Facebook ads or even Instagram ads have had quite a lot of success for mobile app install...

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Top 3 Videos on Mobile Growth #2: November 2016

This is the second post of this "Top 3 videos on mobile growth" series. You can find the first post here (October's videos)....

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Instagram feed video ads for app install campaigns – best practices and examples

With Instagram ads Facebook has been offering an incredible platform to advertisers. And you can just use Facebook Ads manager to get...

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Top 3 Videos on Mobile Growth #1: October 2016

The best videos on mobile growth from October. Get insights on games monetisation trends, user acquisition strategy and virality.

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Why you should consider Instagram ads for your mobile app install campaigns

By acquiring Instagram and introducing Instagram ads in its news feed about 3 years later, Facebook found another place to replicate its...

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How to increase conversion by getting your app store videos right

Getting an App Preview video (iOS) or Play Store Video (Google Play) right is a challenge. But it's critical for App Store Optimization...

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6 Examples for How to Engage Your Mobile Users

This is a guest post from Todd Patton at Branch. Engagement noun en·gage·ment: emotional involvement or commitment This definition of engagement is...

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